Saturday, 7 January 2012

Essay ...Visual Research


Open publication - Free publishing - More ikea

I took a trip around IKEA to explore the panoptic measures in place in store and to provide myself with visual aids for my essay. It was evident that IKEA has a strong sense of direction throughout their stores, they take their customers on a journey through the store in the hope that they will find and purchase more than they came for.

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